How Did I Sell The House So Quickly?

My Philosophy

I’m a real estate agent, a mom and a lover of yoga and the beach. Since 2002, I’ve been helping people find their first, next, or forever home here in my hometown of Annapolis, Maryland. I love my city and truly think it the best place to live. Whether you love sailing, strolls down historic streets, or eating crabs by the bay, Annapolis has it all. In my free time, you’ll find me enjoying all this town has to offer. I am also a board member of Anne Arundel County CASA which is a local charity that supports abused and neglected children in the foster care system.

I take great pride in helping my clients with such a significant transaction. I’m not only a Realtor, but also an Associate Broker and Graduate of the Realtor Institute (GRI). Since 2002, I have been consistently recognized as a Top Producer by Long & Foster. I also belong to the Long & Foster Gold Team, Anne Arundel County Master’s Club, and the Distinguished Sales Achievement Club. I have an amazing team consisting of a lender, title company, home inspector, licensed contractors, professional photographer and stager to ensure all of your home buying and selling needs are met.

I love Annapolis and I can’t wait to help you live the Annapolis Lifestyle too. If you would like to talk more about buying or selling your home, I’d love to chat. Contact me today for a private consultation.

Testimonials

Awards & Professional Clubs

Selling Your Luxury Home

This is about more than bricks and sticks.
 
You’ve put your heart and soul into your home. When it comes time to sell, you want to reap as many of the rewards as possible.Sell

When it comes to selling your home, I will give you the best advice on how to position your property and and get the best price for it in the shortest amount of time.

We Know Luxury

Luxury is now less about appearances, and more about substance. Consumers now define success on their own. They are thoughtful about what they buy and own, seeking significance over opulence. The “new luxury” is now defined by inclusivity, transparency, and authenticity.

This shift in our collective perspective aligns perfectly with our own values as a company. In 2017, we were purchased by Berkshire Hathaway because of our financial strength and also our shared core values.

Long & Foster’s luxury program provides access to the right buyers at the right time based on what matters most to them. This starts with exposing your property to the largest network of affluent buyers locally and globally.

Step 1: Prior to Listing

Step 2: On Market

Step 3: Pending Sale

Review & Preparation

Getting to the heart of your unique home

Every property is unique and it’s my job to understand and communicate the lifestyle connected to your home and match it to the right buyer. I spend the time to get to know your goals, your home, and your community in detail.

Project Management

Selling your home can be an overwhelmingly complex process. I’m here to make it easy, seamless and stress-free. Count on me to carefully manage every detail, explain each step and ensure you are constantly up to date so you can keep running your life without worry.

HDR Photography

Your home is a high-value asset and a cherished place of belonging. I believe the marketing of your home should convey its true worth.

Taking beautifully framed photography is the foundation of property marketing and essential for visually communicating the story of your home. I am committed to the top-of-the line professional photography, using HDR cameras that ensure perfect lighting and detail.

Click here to view a sample (link: https://tour.truplace.com/property/170/100422/)

Custom Floor Plans

I offer custom floor plans mapped by a professional. When wanting an added boost, floor plans will be included in marketing materials and made readily available to prospective buyers. This allows buyers to not only view the beautiful photos of your home but to also get a feel for the layout and room sizes.

Customized Website

Postcards

Postcards announce the sale of your home to the community, enlisting neighbors in the marketing process.

Postcards have an open/view rate of around 70%, which is much higher than the open rate for email marketing. This means that your home is more likely to be seen by potential buyers.

The postcard provides clear information for buyers and those who will refer them to view your home.

Custom Floor Plans

With advanced analytics tools, we’ll always know how your property performs online. Discover how many unique visitors view your listing and measure their level of engagement.

ShowingTime

ShowingTime is a scheduling tool that puts control of showings in the hands of owners. See and accept showing requests, decline them, or suggest alternate times.

ShowingTime is the standard in our area, allowing Realtors and sellers to connect in real time and for property feedback to be collected.

ListHub

Multiple Listing Services (MLSs) are in the business of managing broker listing data. ListHub is an important extension of that mission. ListHub distributes listings to a network of over 150 publisher websites, including major real estate portals like Zillow, Trulia, and Realtor.com. This ensures that your listing is seen by as many potential buyers as possible.

Online Marketing

As the online world increasingly becomes the primary source for property searches, it is more important than ever that a marketing strategy of diverse visibility and captivating content is used. My job is to filter through the complexity and to design a customized marketing program gets your home in front of the right demographic of buyers.

Unlike what other Realtors might tell you, posting on MLS is not enough. It’s critical that your home is posted everywhere to get maximum visibility – on all listing portals, social media channels, websites and blogs. But visibility is only half the solution. Making your home stand out requires me to appeal to the dreams and desires of perspective buyers.

Our Brokerage: Annapolis Fine Homes

At our office, we’re more than just a team of professional real estate agents. We’re a true part of the community—your friends, your neighbors, your colleagues. We shop, dine and play at the neighborhood attractions. We volunteer with area nonprofits. We send our kids to the local schools and enjoy all that our community has to offer.

We offer the backing of the Long & Foster family, real estate professionals from South Carolina to New Jersey. We provide you with everything. Real estate. Inspection. Mortgage. Insurance. Settlement. Moving. We built each of these businesses—versus simply partnering with providers, so you enjoy a more streamlined, exceptional real estate experience.

Long & Foster at a Glance

200+ offices

98% client satisfaction rate

#1 total transactions in the Mid-Atlantic

56K total transactions completed in 2022

975K avg monthly website visitors

8K+ agents on staff

19.7M+ property page views annually

$2.6B total luxury home sales

$27B real estate sold in 2022

Our Commitment

For decades, Long & Foster has been delivering an all-inclusive experience with our integrated services in real estate, mortgage, settlement, insurance, moving and more working together, on one team, to give our clients confidence and stability.

In what’s often a complicated and stressful experience, you’re able to dream rather than worry, and feel fully taken care of, no matter the situation.

Just one team that has it all taken care of, so you can focus on getting where you want to go: Home.

Community Involvement

In Anne Arundel County, CASA volunteers are appointed to children between the ages of birth to 21, who have been abused or neglected and are in the foster care system. Our children come in all colors, shapes and sizes.

The United States Department of Health and Human Services gives CASA programs working on behalf of children their highest recommendation. The Office of Juvenile Justice and Delinquency Prevention recognizes CASA as a safety net for abused children and an effective partner in delinquency prevention.

The Council of Family Court Judges acknowledges the work of CASA in ensuring safe and permanent homes for abused and neglected children. The National Bar Association endorses the appointment of CASA to represent the best interests of abused/neglected children, and recognizes that CASA volunteers prevent thousands of children from becoming stranded in the courts and foster care.

Call me at 410-271-6246 or email Rachel@LNF.com